News

Stay up to date on the latest from AWWG

Find everything you need to know about AWWG’s initiatives, collaborations, and announcements as well as the newest information on our brands.

Pepe Jeans London: 50 years of style and fashion denim unveiled at London Fashion Week

19th September 2023

“The celebration encompassed a retrospective showcasing the iconic advertising of the British brand, captivating art installations by denim artist Ian Berry, and a refined seated dinner.” Pepe Jeans London, one of the brands of the global fashion group AWWG, has been…

AWWG launches the Hackett London AW23 campaign, featuring Jenson Button and Matthew Goode in the highlands of Scotland

14th September 2023

Hackett London,one of the brands of the global fashion group AWWG, embarks on an extraordinary journey through time and nature with the Autumn-Winter 2023 brand campaign, a harmonious fusion that blends traditional tailoring with a contemporary British twist. Prepare to be…

AWWG announces the launch of Pepe Jeans London’s AW23 brand campaigns: “W11 LOVE FROM LONDON” featuring british model Lila Moss and “LONDON AFTER HOURS”embodied by internationally acclaimed singer-songwriter Rita Ora

5th September 2023

Pepe Jeans London, one of the brands of the global fashion group AWWG, celebrates its 50th anniversary under the seasonal story “I LOVE LONDON”, the original London born denim lifestyle brand presents captivating collaborations with two London style icons that pay…

AWWG joins the Spanish Retail Textile Association, ARTE

25th July 2023

AWWG announces its incorporation into ARTE, the Spanish Retail Textile Association, which represents the main textile brands in Spain and defends the common interests of the textile trade sector before public and private institutions in Spain. (more…)

AWWG announces the launch of Pepe Jeans London’s SS23 menswear and womenswear campaigns shot in Marrakech

23rd March 2023

The SS23 campaign is shot in one of Morocco’s most emblematic cities, Marrakech. The collection is inspired by a colour palette comprised of natural shades that blend into the landscape and includes fabrics made to withstand the heat. Pepe Jeans London,…

AWWG announces the launch of Hackett London’s SS23 campaign featuring Jenson Button on Safari

21st March 2023

“AWWG brand Hackett London unveils its Spring-Summer 2023 campaign, which features Formula 1 world champion, Jenson Button.” Hackett London, one of the brands of the global fashion group AWWG, proudly announces the launch of its Spring-Summer 2023 campaign, a continued collaboration with…

AWWG signs a collaboration agreement with ISEM Fashion Business School

16th January 2023

The global fashion group AWWG cements its commitment to train future generations by signing a collaboration agreement with ISEM Fashion Business School, the first business school specialising exclusively in fashion companies in Spain. Marcella Wartenbergh, Chief Executive Officer (CEO) of AWWG,…

AWWG launches the Hackett London’s new perfume line featuring Jenson Button

29th September 2022

“AWWG brand Hackett London and Tailored Perfumes proudly announces the launch of its first international perfume line featuring Jenson Button.” (more…)

AWWG announces the launch of Hackett London’s AW22 campaign featuring Jenson Button and reveals its new logo

28th September 2022

“AWWG brand Hackett London unveils its Autumn-Winter 2022 campaign which features Formula 1 world champion, Jenson Button and reveals its new logo.” (more…)

AWWG announces the launch of Pepe Jeans London’s AW22 menswear and womenswear campaigns featuring Brooklyn Peltz Beckham, Daisy Jelley and Sarah Lysander

9th September 2022

“Caught on Camera” exposes the rebellious spirit of the iconic British brand. This new campaign marks the fourth chapter featuring Brooklyn Peltz Beckham. Pepe Jeans London is proud to announce the launch of its AW22 menswear campaign marking the fourth chapter…

Contact

AWWG
María Maldonado Ureña, External Communication Coordinator
maria.maldonado@awwg.com

AWWG Press office
Weber Shandwick
AWWGpress@webershandwick.com